At the Legal INCubator, we work with startup entrepreneurs, many of whom are motivated to launch their companies the right way from the beginning, with an eye toward raising money in the future.

Others, however, come to us later in their startup journey. They either have cobbled some legal paperwork together or worked with the wrong advisors to structure their companies. In either case, stumbling off the starting block has limited their future ability to raise money from investors.

Investors don’t like surprises.  They want to invest in a company with a clean cap table and a legal structure that is ready for growth.  They also want to have legal certainty as to what the company owns and who owns the company, both before and after their investments.

Face it – chances are that you’re going to need to raise money for your startup at some point (and maybe soon).  Give your startup a head start by incorporating the right way.

During this webinar, we dig into the incorporation details that investors care about most, addressing the following questions:
  • Which type of legal entity is most attractive to investors?
  • Which corporate documents and contracts do investors look for?
  • How should you structure the initial equity capitalization and ownership?
  • Why do investors care about stock vesting?
  • What type of legal and administrative infrastructure will facilitate future financing?

We also walk you through the key startup incorporation and legal issues that you need to know to raise money.

You should watch this webinar if:
  • You are about to launch a new startup that plans to raise funding or has 2 or more co-founders;
  • You formed a corporation with the above objectives, but you did it yourself or you worked with an attorney who is not focused on startups; or
  • You are raising outside funding or considering an exit and you need to understand how your company should be structured and what corporate cleanup you may need to do for the due diligence process ahead.

If you fit one of the above profiles (or know someone who does), then this webinar will be worth your time.

Presented by:

Carlos Heredia

Startup Attorney (Stanford JD/MBA)

Carlos works closely with startups and growing companies across a variety of technologies and industries, advising them on legal and business matters at early-stage startup, funding and sale.  As a startup attorney, he has seen many business plans, approaches and decisions, many done well and many done wrong.  Carlos takes a practical legal approach with his clients and is dedicated to making a tangible difference and positive impact on their businesses, knowing firsthand the challenges of not only launching a startup, but also managing a successful business and planning for the future.

Matt Steiner

Startup Attorney 

Matt has a gift for finding thoughtful and creative solutions while structuring transformational deals and loves working on venture financings and M&A transactions. He also enjoys being in the trenches, advising and supporting clients on their most important matters.

Matt is a business lawyer and advisor focused on representing entrepreneurs, startups and established businesses. His practice consists of working with entrepreneurs from idea to exit, angel and venture capital financing transactions, mergers and acquisitions and acting as outside general counsel to startups and emerging growth companies.

Jamie Norrdin

Jamie Norrdin

Startup Attorney 

Jamie has extensive experience assisting startups and growing companies with various business and corporate matters, including entity formation, debt and equity financings, mergers and acquisitions and corporate governance.  Jamie also focuses on a wide range of corporate and commercial transactions, including strategic alliances and joint ventures, technology licensing and acquisitions, clinical research and life science transactions, as well as manufacturing, supply and distribution relationships.